So far, the Fiat 500 has been a major disappointment in the North American market with its sluggish sales. I wonder if Fiat using Jennifer Lopez for their marketing campaigns has anything to do with it? The Fiat 500L is an all-new sub-compact model to the 500 range which also includes the three-door hatchback, 500C (Cabriolet), and the Abarth model.
I guess the Fiat 500L is for those people who want a small-big car. Mini did the same thing with the Cooper and the Cooper Clubman (which is absolutely hideous by the way). These people can’t make up their minds. They want a small car but then realize it’s too small so they decide to make it a little bit bigger but still not as big as a compact car. Really?